Super-Curricular

Wednesday, October 22, 2025

Prada - Perfume Advert

 My chosen demographic is aimed to represent the desires of young females, particularly those of a BC1 audience. This is because the fragrance features luxury and a variety of scents with flowers and jasmine essence. The unique selling point of a triangular bottle is appealing and enticing to viewers who may be captivated by an uprising idea advertised as a perfume in the media industry. The use of the simplistic design with limited writing on the bottle helps to amplify the prestige of the product. Accompanying this, the pink liquid and botanical wall are targeted towards the female audience, stereotypically associated with women and feminism. I used the slogan which is endorsed by Emma Watson, an activist who advocates for women's rights globally.I believe that my advert would be effective when published as it uses a hashtag as an allusion to a wider campaign. The colour palette is limited within the advert, specifically targeting the female-gendered demographic.





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